Beyond supporting Denver PrideFest, Molson Coors has a distinguished history of supporting LGBTQ communities across the country, with significant support for organizations such as Human Rights Campaign (HRC), Matthew Shepard Foundation, National Amateur Gay Athletics Association of America, National Gay & Lesbian Chamber of Commerce, LGBT Victory Institute, Out & Equal, and One Colorado.
In addition to these partners, Molson Coors works with local LGBTQ organizations in key communities through its Tap Into Change program. Annually, the summer program donates more than $100,000 to these organizations with a consistent growth in impact each year. Events take place in each city to help raise additional funds, awareness, and support for the missions of these local organizations. Over the past 10 years, Tap Into Change has raised nearly $600,000 for local LGBTQ and HIV/AIDS nonprofits.
In the last year, Vizzy, Molson Coors’s hard seltzer made with antioxidant Vitamin C, announced a three-year, $1 million partnership with the Human Rights Campaign, the nation’s largest LGBTQ+ civil rights organization. This represented a first-of-its-kind partnership between HRC and a hard seltzer brand with the donation supporting HRC’s mission to achieve full equality for LGBTQ+ people.
Molson Coors has proudly earned a perfect 100 score on the Human Rights Campaign Corporate Equality Index, which measure companies’ internal LGBTQ policies and external practices. Its ERG, known as LAGER (LGBT and Allies Group Employees Resources), provides support to LGBTQ employees and allies to develop a safe and inclusive workplace in which all employees are treated equally. Chapters exist at its corporate offices and breweries in Chicago, Golden, Milwaukee, and Shenandoah. Each group organizes community events, volunteer programs, and promotes workplace diversity and inclusion initiatives, which helps Molson Coors earn the distinction of one of HRC’s “Best Places to Work for LGBT Equality.”
Coors Light wants to help Colorado residents pledge to Celebrate Responsibly during Pride by offering a chance to instantly win a $10 rideshare code or be entered into a sweepstakes to win $500 in rideshare codes. You can enter to win today at www.coorslight.com/pride