For Immediate Release

December 15, 2020

Media Contact: Jon Pushkin, jon@pushkinpr.com; 303-725-5031

The Center on Colfax Announces Denver PrideFest 2021 Dates and New Collaboration with Juneteenth Music Festival

-Event will move to last week in June –

 

DENVER, CO — Denver PrideFest is shifting to the fourth weekend of June in 2021 – a move that will help PrideFest avoid conflicting with other large cultural celebrations, including Denver’s Juneteenth Music Festival.

The 2021 Denver PrideFest will now take place June 26-27, 2021. The festival, which promotes the heritage and culture of the LGBTQ+ community of Colorado, typically draws more than 450,000 attendees over two days, making it the largest Pride event in the Rocky Mountain Region.

“Summer in Denver is packed with events that often overlap, making it difficult for the community to participate in multiple celebrations. We believe this move will open up new opportunities for people to experience Denver’s diverse culture,” said Rex Fuller, CEO of The Center on Colfax, which presents Denver PrideFest.

Officials at The Center are working with Juneteenth organizers to help expand the annual celebration, which commemorates the end of slavery in the United States in 1865. Eventually, the two organizations would like to have a presence at the other’s event, to broaden their appeal and potential audience.

“In a time when solidarity is the one value that can keep us together, we can’t express how excited we are to be working with Denver PrideFest to ensure that our celebrations moving forward are supportive and collaborative,” said Juneteenth Music Festival Executive Director Norman Harris. “We believe we have the opportunity to connect our communities with a new energy that will produce great outcomes.”

Denver PrideFest features a parade, exhibitors from across the country, culinary vendors, a political rally, family activities, a 5K race, and entertainment. The event is the Center’s largest fundraiser, providing over $1 million in support to help the organization serve more than 57,000 people annually with programs for LGBTQ+ youth, seniors, Colorado’s transgender community, and training and legal programs.

The Juneteenth celebration has a more than 50-year history in Denver’s Historic Five Points neighborhood. In 2019, Juneteenth Music Festival attracted 50,000+ attendees and featured hundreds of cultural exhibitors and local businesses lined along Welton Street. In 2020, the Juneteenth Music Festival was re-imagined into a virtual broadcast due to Covid-19, and was able to continue growing its reach, drawing more than 250,000 viewers.

While this year’s PrideFest celebration was held virtually, The Center’s goal is to host an in-person event in 2021, but the organization will not have information available on sponsorships or parade entries until early 2021. The Center will continue to monitor coronavirus-related restrictions and encourages the public to do its part to stop the pandemic’s spread.

For more information visit: https://lgbtqcolorado.org/

About The Center on Colfax

The Center on Colfax opened in 1976 and over the years has grown to become the largest LGBTQ community center in the Rocky Mountain region, giving voice to Colorado’s LGBTQ community and playing a pivotal role in statewide initiatives to reduce harassment and discrimination. Today the Center is focused on fulfilling its mission – to engage, empower, enrich and advance the gay, lesbian, bisexual and transgender community of Colorado – by ensuring that every member of the LGBTQ community has access to the programs and resources they need to live happy, healthy, and productive lives. The Center currently operates on an annual budget of $2.3 million, employs 20 staff members and utilizes more than 500 community volunteers to serve more than 52,000 people each year. www.lgbtqcolorado.

About Juneteenth

Denver’s Juneteenth celebration is organized by JMF Corporation, a 501(c)(3) nonprofit, whose mission is to celebrate freedom by engaging the community with the historical significance of Juneteenth to further strengthen ties between Denver, Colorado’s historic Five Points neighborhood and its neighbors. JMF Corporation utilizes its annual music event as a platform for educational and economic empowerment in youth and adult programs. For more information visit www.juneteenthmusicfestival.com

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